The By-Line

A Sports Opera that follows the lives of the F-X racers that participate
in high octane races every Monday night in the City of Ngelosi.

LET THE MULTI-MEDIA GAMES BEGIN

Image sourced fromclipart-library.com

The last time we found out anything regarding this marketing project, we learnt that it would be across multiple mediums and last night  (or rather earlier during the day) we saw the first signs of this when Moodswing was on air on Azania.fm.

He went on to explain the nature of the Formula-X Series as he’d done many times before and how popularity and skill was a balancing act and it’s best seen by the most famous of the F-X racers.
D.J. Mthathe went on to ask who the most popular F-X racer was which Moodswing said he can’t speak for the fans but he can say that at the moment the biggest box office draws was Touch Mkhize.

Moodswing went on to tell D.J. Mthathe that they are currently preparing for their biggest PPV called THE FORMULA-X GRAND PRIX. D.J. Mthathe asked what the difference was between F-X’s Grand Prix and all others, and Moodswing explained that theirs was going to bring back the prestige to the name ‘grand prix’.

While the interview was a hit, we would later discover that not everyone was happy with what was said .


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